This is the hoodie that started it all.
First introduced in 2023, the Purple Rust SE465F1 became an instant icon — not just for its silhouette, but for its impossible-to-replicate mineral wash, paired with a dense, heavyweight fleece that brought the color to life.

Since then, many have tried to imitate it. All have failed.

What makes ours different?
It’s the perfect harmony between fabric and finish — a rare, 500GSM organic cotton fleece, engineered to absorb and hold our signature rust-toned mineral dye without blotching, bleeding, or dulling.

Fit & Fabric:

Oversized fit with a dropped shoulder and cropped, boxy profile
500GSM ultra-heavy organic fleece – dense, structured, and raw
Unique Purple Rust finish – mineral-dyed, earth-washed, never duplicated
Heavy ribbing (97% cotton / 3% lycra) for form and balance

This Piece Made Us Uncopyable.

Others launched "similar" colors — but without the fabric weight, without the wash chemistry, and without the discipline. The result? Watered-down imitations.
This is the original — and it still leads.

Care Instructions:

Delicate cycle, cold water. Lay flat to dry — out of direct sunlight.
Do not tumble dry. Preserve what makes this piece iconic.